Threadwise - Reddit Intelligence for Product Teams

Threadwise - Reddit Intelligence for Product Teams

Turn Reddit conversations into validated product roadmaps without hiring researchers

Product teams spend 10-20+ hours per week manually browsing Reddit to extract customer pain points, feature requests, and competitive signals, or pay $800-3,000+/month for enterprise tools that aren't designed for product workflows. There's no affordable, purpose-built tool that turns Reddit conversations into structured, actionable product insights.

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The Business

$9.2-20B

Market Size

$49-$299

Pricing/mo

Global

Worldwide Potential

Customer

Product managers and product teams at B2B SaaS companies with 10-500 employees who actively use Reddit communities for customer discovery and roadmap validation.

Pricing

Three-tier SaaS subscription: Starter at $79/month (3 subreddits, basic insights, Slack alerts), Pro at $199/month (10 subreddits, competitor radar, Jira/Productboard integrations, weekly digests), and Team at $399/month (unlimited subreddits, historical backfill, multiple seats, priority support). Annual plans offer 20% discount to improve retention.


$2.9M

Estimated Annual Revenue

1%30%

5,000 customers at $49-299/mo

10% market capture


Competitionmedium

Revenue Potential$$$

TypeSaaS

IndustryMarketing & Sales

Market Size$9.2-20B

Customers15,000-50,000

Pricing$49-299/mo

Features

1
Subreddit TrackerMVP

Configure and monitor multiple subreddits with keyword filters, competitor names, and product category terms. Real-time ingestion of new posts and comments matching tracked criteria.

2
AI Insight ClassifierMVP

LLM-powered engine that categorizes Reddit threads into pain points, feature requests, competitor mentions, praise, and complaints. Each insight includes a confidence score and source link.

3
Insight DashboardMVP

Visual dashboard showing trending topics, sentiment over time, and top pain points clustered by theme. Filterable by subreddit, time range, and category.

4
Evidence CardsMVP

Each insight generates a shareable card with the original Reddit quotes, thread context, upvote counts, and AI-generated summary suitable for stakeholder presentations.

5
Slack AlertsMVP

Configurable real-time alerts to Slack channels when high-signal threads are detected, such as viral complaints, competitor mentions, or feature requests above a threshold.

6
Jira/Productboard Export

One-click export of validated insights as user stories or feedback items directly into Jira, Linear, or Productboard with source attribution and sentiment data.

7
Competitor Radar

Dedicated view tracking how competitors are discussed across Reddit, including sentiment trends, common complaints, and feature gaps users mention.

8
Weekly Digest Reports

Auto-generated weekly email summarizing the top insights, emerging trends, and notable threads across all tracked subreddits, formatted for forwarding to leadership.

9
Historical Backfill Analysis

Analyze up to 12 months of historical Reddit data for a subreddit to identify long-term trends and recurring themes before real-time monitoring begins.

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Tech Stack

apis

Reddit API

Primary data source for ingesting posts, comments, and metadata from tracked subreddits

OpenAI GPT API

LLM backbone for classifying threads, extracting pain points, generating summaries, and clustering insights

Slack API

Delivering real-time insight alerts and weekly digests to team Slack channels

Jira REST API

Exporting validated insights as tickets/stories into product team workflows

backend

Next.js API Routes

Core API layer handling auth, dashboard queries, and integration webhooks

Supabase Edge Functions

Background workers for Reddit data ingestion, LLM processing pipelines, and scheduled digest generation

hosting

Vercel

Frontend hosting with edge functions, automatic deployments, and global CDN for the dashboard

database

Supabase

PostgreSQL for structured insight storage, user configs, and tracker settings with Row Level Security for multi-tenant access

frontend

5 Day Sprint UI

Component library built on shadcn/ui and Tailwind for rapid dashboard and insight card UI development

Next.js

React framework for the web app with SSR for the dashboard and static pages for marketing

Recharts

Charting library for sentiment trends, topic clusters, and insight volume visualizations

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