Fasaha - Arabic Brand Content Orchestration

Fasaha - Arabic Brand Content Orchestration

Transforms AI-generated marketing drafts into polished, brand-consistent Arabic content across dialects, ready to publish.

Marketing teams in the GCC generate AI content drafts that require extensive manual rework for Arabic dialect accuracy, RTL brand guidelines, and cultural tone before publishing. No existing tool integrates brand enforcement, dialect-aware editing, and approval workflows for Arabic content in one place.

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The Business

$800M-$1.5B

Market Size

$500-$3K

Pricing/mo

Middle East

Regional Focus

Customer

Marketing teams and content managers at mid-to-large enterprises (200+ employees) and regional agencies in Saudi Arabia and UAE producing multi-dialect Arabic brand content at scale.

Pricing

Tiered SaaS subscriptions based on team size and content volume. Starter at $500/mo for small teams (5 users, 100 pieces/mo), Professional at $1,500/mo (20 users, 500 pieces/mo), and Enterprise at $3,000+/mo with custom dialect models, SSO, and dedicated support. Annual contracts with upfront payment incentivized for enterprise accounts.


$3.0M

Estimated Annual Revenue

1%30%

500 customers at $500-$3,000/mo

10% market capture


Competitionlow

Revenue Potential$$

TypeSaaS

IndustryMarketing & Sales

Market Size$800M-$1.5B

Customers2,000-5,000

Pricing$500-$3,000/mo

Features

1
Brand Voice EngineMVP

Upload brand guidelines, tone rules, and terminology glossaries. The system automatically scores and rewrites AI drafts to match brand standards.

2
Dialect Selector & Tone AdjustmentMVP

Choose target dialect (Gulf, Egyptian, Levantine, MSA) and the system adapts vocabulary, phrasing, and formality level accordingly.

3
RTL Content PreviewMVP

Live preview of content rendered in proper RTL layout with brand fonts, colors, and spacing for social, web, and print formats.

4
Approval WorkflowMVP

Multi-step review and approval pipeline with role-based permissions, comments, and version history for compliance and brand sign-off.

5
AI Draft IngestionMVP

Import content from ChatGPT, Jais, or any AI generator via paste, API, or file upload to start the refinement pipeline.

6
Content Asset Library

Centralized repository of approved content assets, templates, and brand-approved phrases searchable by dialect, campaign, and channel.

7
Multi-Channel Export

One-click export to social media platforms, CMS systems, and email marketing tools with format-specific optimizations.

8
Cultural Sensitivity Scanner

Flags content that may conflict with regional cultural norms, religious sensitivities, or regulatory requirements in target markets.

9
Analytics Dashboard

Track content throughput, approval cycle times, dialect distribution, and brand compliance scores across teams.

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Tech Stack

apis

OpenAI GPT-5.3

Primary LLM for brand voice rewriting, dialect adaptation, and cultural sensitivity analysis

Google Gemini 3 Pro

Secondary LLM with strong multilingual Arabic capabilities for dialect classification and tone scoring

Resend

Transactional emails for approval notifications, review requests, and content delivery alerts

backend

Next.js API Routes

Handle brand rule processing, content transformation pipelines, and approval workflow logic

Supabase Edge Functions

Lightweight serverless functions for real-time content scoring and webhook integrations

hosting

Vercel

Edge-optimized hosting with Middle East CDN presence for low-latency access from GCC markets

database

Supabase

PostgreSQL for brand rules, content versions, user roles, approval states, and asset metadata with row-level security for multi-tenant enterprise accounts

frontend

5 Day Sprint UI

Core component library for rapid UI development with shadcn/ui and Tailwind, customized with RTL-first layout support

Next.js

React framework for the SaaS dashboard with SSR for fast load times and i18n/RTL routing

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